Transforming ideas into action - Desjardins
Une formation de



Description
Would you like to turn your business idea into reality, or are you in the start-up phase? Register now for the program Transforming ideas into action – Desjardins. This flexible program lets you start whenever you want and progress at your own pace. Designed to develop your entrepreneurial skills, the course provides you with the essential knowledge to write a business plan and ensure your company's success.
What to expect :
- Over 80 training capsules divided into 10 modules, some of which are interactive for dynamic learning;
- 3 hours of personalized coaching;
- Access to Project A and Previsio tools;
- Meetings with business start-up experts.
Topics covered :
- The entrepreneur;
- The business model ;
- Soft skills ;
- The market ;
- Marketing strategies ;
- Performance ;
- Operating plan ;
- Financial plan;
- Sales.
At the end of this program, you'll have the skills you need to :
- Validate the feasibility of your business project;
- Structure and develop your idea into a concrete business plan;
- Make financial forecasts;
- Cultivate the human skills essential to business.
Aperçu de la formation
Parcours Gestion
34h 07m
Débutant / Beginner
99,00 $
Coaching privé
3h 00m inclus avec la formation
Une fois la formation achetée, vous pourrez réserver vos sessions de coaching.

Table des matières
Discover the entrepreneurial profession, covering entrepreneurial skills, business functions and effectuation theory. This module also covers success and failure, as well as motivation. We'll also take a look at a business's DNA, including its mission, vision and values.
Ce module contient :
- The profession of entrepreneur
- Why, how, what and the entrepreneurial DNA
- Entrepreneurial DNA - strategic objectives
- Wheel of growth
- Entrepreneurial attitude (French only for now - English version coming soon)

Discover the Business Model Canvas (BMC) and the business plan, two tools that will help you lay the foundations of your project. Start thinking about the legal aspects of starting up a business. Finally, we take a look at the entrepreneurial ecosystem, made up of organizations dedicated to helping entrepreneurs.
Ce module contient :
- Business Model Canvas (BMC)
- Business plan
- From corporate social responsibility to the circular economy (French only for now - English version coming soon)
- Sustainable development
- 12 questions to ask yourself when starting up your business (French only for now - English version coming soon)
- Legal forms (French only for now - English version coming soon)

Discover the tools you need to get to know yourself better, develop your emotional intelligence and network more effectively. You'll also discover concepts such as motivation, fear and impostor syndrome to help you overcome certain obstacles.
Ce module contient :
- Emotional intelligence in business (French only for now - English version coming soon)
- Motivation (French only for now - English version coming soon)
- Fears
- Imposter syndrome
- Networking (French only for now - English version coming soon)

Here you'll discover the crucial step of market exploration, which involves studying the industry and analyzing the competition. This analysis will help you define your competitive advantage. Targeting your clientele and developing your value proposition will also be covered. Concrete tools will be provided to help you gather information in the field.
Ce module contient :
- Market research
- Value proposition

We're thrilled that you're at the planning stage of your first meeting with your coach. This session will be an opportunity to take stock of what you're looking for, discuss your project and establish together the first steps towards your goals.
Click on “Book your first coaching hour now” to find out how.
Ce module contient :
- Book your first coaching hour now !
1 activité
Total :
0m
Discover the product, distribution, pricing and promotional strategies that will enable you to target actions to attract customers, encourage them to buy, satisfy them and build loyalty. We'll talk about building your brand. This module also deals with digital issues, covering websites, e-commerce, search engine optimization, intellectual property and social networks.
Ce module contient :
- Marketing plan (French only for now - English version coming soon)
- The brand (French only for now - English version coming soon)
- Choosing a visual communications professional (French only for now - English version coming soon)
- Storytelling (French only for now - English version coming soon)
- Digital strategy: the basics (Mainly in French for now - English version coming soon)
- Digital strategy: the website (French only for now - English version coming soon)
- Facebook (French only for now - English version coming soon)
- LinkedIn (French only for now - English version coming soon)
- Instagram (French only for now - English version coming soon)
- TikTok (French only for now - English version coming soon)
- Intellectual property
- E-reputation (French only for now - English version coming soon)
- Google my Business

Discover stress management, time management and priority management tools.
Ce module contient :
- Time and priority management

Discover the basics of operations and resource management, as well as how to calculate your production capacity. This module also covers payment solutions, automation and cybersecurity.
Ce module contient :
- Operations plan
- Production capacity (French only for now - English version coming soon)
- Payment solutions (French only for now - English version coming soon)
- Automation
- Cybersecurity
- Optimize delivery costs
- Business law (French only for now - English version coming soon)

Discover the basics of financial planning. You'll also find an introduction to Previsio, a free tool that lets you make 3-year financial forecasts. Financing will be another topic covered in this module.
Ce module contient :
- Financial plan
- Financing
- Personal finances
- Previsio (French only for now - English version coming soon)
- Taxation

Here you'll find an introduction to sales, including techniques, tools, customer development and limiting sales beliefs. Business presentations are also covered.
Ce module contient :
- The 7 essential steps to a successful sale
- Knowing how to negotiate to close a sale
- Develop your customer base
- Limiting beliefs
- Business presentation

It's time to continue your journey with your coach. This second session will allow you to deepen your discussions, adjust your priorities if necessary, and start implementing your first concrete actions. Book your next meeting to continue moving towards your goals with clarity.
Ce module contient :
- Book your second hour of coaching now!
1 activité
Total :
0m
You're well on your way with your coach. This third session will be an opportunity to evaluate your progress, explore the challenges you've encountered and solidify the strategies you've put in place. Book your next meeting and keep moving towards your goals.
Ce module contient :
- Book your third hour of coaching now!
1 activité
Total :
0m
This module includes a summary of best practices for completing the business plan, as well as the business plan analysis grid.
Ce module contient :
- Business project
- Growth wheel Sell dial
